Case Studies
More Patients, Top Rankings & a Stronger Online Presence with Gumline
See how Dr. Andrew Bloom transformed his practice with a customized website and digital marketing support.
Key Results
%
Growth in New Patient Appointments
Reached #1 on Google
Patients can now quickly find the practice online, leading to increased visibility and more appointment bookings.
%
Increase in Google Reviews & Patient Loyalty
Sloop Dental
Practice Overview
Sloop Dental, founded by Dr. Andrew Bloom, is a leading dental practice located in Chicago, Illinois. While passionate about patient care, Dr. Bloom struggled with marketing companies that felt impersonal and disconnected. He needed a partner that prioritized his practice’s success and provided hands-on support.
The Challenge
“With other marketing companies, it felt like I was just another client being passed around. With Gumline, I knew exactly who I was working with. They took the time to understand my goals.”
DR. ANDREW BLOOM,
Sloop Dental
Lack of Personalized Marketing Support
Other companies treated marketing as a transactional service rather than a collaborative effort.
Outdated Website
The previous website lacked critical information and was not user-friendly.
No Online Visibility
Patients struggled to find accurate insurance details, leading to missed opportunities.
The Solution
Gumline implemented a tailored strategy to help Sloop Dental stand out online and attract new patients
Customized Website Design
- Developed a modern, easy-to-navigate website.
- Ensured critical information, like accepted insurance, was prominently displayed.
Improved Search Engine Optimization (SEO)
- Optimized the website for Google search visibility.
- Updated online directories to improve local search rankings.
Comprehensive Digital Marketing Strategy
- Launched targeted Facebook Ads to increase awareness.
- Established a streamlined onboarding experience for patients.
“Just two weeks after launch, a patient told me they couldn’t find us in-network through their insurance site, but they quickly found the information on our new website. Without that, they might have gone elsewhere!”
DR. ANDREW BLOOM,
Sloop Dental
Results
The Results
Increased New Patient Appointments
More patients found the practice and booked visits.
Improved Website Usability
Patients now have easy access to the information they need.
More Effective Digital Marketing
The combination of website improvements and online ads led to higher engagement.
Why Gumline?
Gumline stands out because of its deep understanding of the dental industry and commitment to collaborative, results-driven marketing
- Industry-Specific Expertise – Strategies tailored for dental practices.
- Hands-On Support – A dedicated team that works closely with each practice.
- Results That Matter – A focus on real patient growth and practice success.
“I would tell any dentist to give Gumline a chance. There’s a lot of competition in digital marketing, but I don’t need to look anywhere else – they’ve done a great job.”